The present era is witnessing a significant change and advancement with the upsurge of AI (Artificial Intelligence). The impact of machine learning on product photography is noteworthy. AI is a game changer to write in simple terms! Modern-day photographers are utilizing the power of machine learning to improve their photography skills. According to reports, it is estimated that by 2029, image processing systems will grow at a market value of over 15 billion dollars.

Therefore, let us go into the details of how ML (Machine Learning) is assisting product photography.

What are machine-generated images exactly?

Machine-generated images are produced by GANS (Generative Adversarial Programs), which constitute a set of algorithms that are trained to generate images that look realistic. Thousands of real pictures are modified in the process. Thus, machine-trained photos are gaining popularity these days. It saves people’s money and time. This technique is being used frequently by amateurs as well as experienced photographers in order to produce good-quality pictures for e-commerce users.

Benefits of Machine Learning in product photography

1. Edit options:

Apps powered by AI offer a lot of options to choose from and edit your photos with. They facilitate background removal too. This helps in adding and optimizing any background you want as per your preference for the product. The apps offer templates suited for the particular product, based on the occasion. For instance, Halloween, Pride month, Black Friday sale, and many more. You can add shadows, contrast, highlight, and colors to enhance your pictures. AI features facilitated by machine learning broaden the scope for modifying the pictures to a greater extent. You can edit photos in the shortest time span with just a few clicks. You are able to add logos and required watermarks to the pictures too.

2. Replacement for cameras?

If you are a Brand owner, you will be well aware of the fact that a product photoshoot is high-priced. Some experienced photographers can charge quite a lumpsum amount for the photoshoots. You would always prefer the best advertising for your brand. At times it might get too lavish. Especially for small business owners. Thus, you can opt for AI photos instead. These machine-trained apps are equipped to serve your purpose providing you best features available. This includes providing HD-quality photos. You can, therefore choose this option as a substitute for cameras. This helps you if you are looking for affordable options and standard photos. So, if not a perfect replacement for a camera, it serves your purpose.

3. Sharpen your pictures: 

This is a powerful tool that helps in enhancing the quality of the photos. You can use this to remove the digital noise from the pictures. Thus, it helps the images to look more vivid and attractive to the consumers. Deep learning is a sub-category of machine learning. Therefore, it can be used for generating photos of better quality. You had to go through a lengthy process previously, in order to change the resolution of an image. These days, you can do it conveniently with the use of AI.

4. Magic Erase: 

Blend’s AI studio offers the option of “Magic Erase”. You can use the option in order to remove the background of the photograph that you wish to advertise. Machine learning supports features as such. You get the desired photograph in order to promote your brand. Blend’s AI  makes this possible. Thus, it requires less time but is more efficient for editors.

Magic Erase option

(Screenshot from Blend’s AI studio)

Thus, machine learning is integral for automated product photography in 2023. Machine learning serves as the backbone of AI photo editing. It helps in improving the AI, by employing what it experiences in the process, rather than the programmed language. Photo editing and innovations flourish with AI and ML (machine learning) going hand in hand. Thus, it will help in refining product photography in the upcoming years.

Find more options on AI Studio by Blend.